In the Middle of It
Honest conversations about motherhood, creative business, personal growth, and the messy middle of becoming who you're meant to be. Hosted by Erin Leech, this podcast is for women who are building something beautiful while raising babies, healing old patterns, and rewriting the rules. If you're craving depth, magic, and permission to hold all parts of yourself - you're in the right place.
In the Middle of It
025. Breaking the Feast or Famine Cycle as an Entrepreneurial Mom: An Unscripted Update
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I almost didn't record this one until I had it all figured out. Then I realized that was exactly the problem.
This episode is unscripted, unedited, and recorded before I fully worked through what I'm talking about — on purpose. After weeks of going quiet online, I'm finally naming what was actually happening behind the silence: a feast-or-famine posting cycle, a limiting belief that I'm "not yet a good enough coach," and a whole lot of pressure I was putting on myself to make money and get it right. I'm walking you through how I identified the pattern, what came up when I got quiet enough to hear it, and where I am now — still in the middle of it, still figuring it out, but showing up anyway.
In this episode, you'll hear me talk about:
- The feast-or-famine content cycle I kept falling into and finally named
- The limiting belief I uncovered — that I need confidence before experience, when it actually works the other way around
- How comparison and envy toward other mom coaches was quietly running in the background
- The internal work I did during my "quiet" weeks: visualizations, journaling, EFT tapping, and curating what I consume
- Reframing pressure around money and provider guilt while pivoting away from wedding photography
- Why silence doesn't mean failure — and why you don't owe anyone an explanation for a gap
Mentioned in this episode:
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